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Tata Motors announces major discounts on car range, price hike in January

EditorRachael Rajan
Published 08/12/2023, 13:40
© Reuters

MUMBAI - Tata Motors (NYSE:TTM), the Indian automotive giant, has rolled out significant year-end discounts across its vehicle lineup today, providing consumers with an opportunity to make substantial savings. The company is offering up to ₹1.40 lakh off on older models such as the Harrier AT and Safari AT, both equipped with Advanced Driver Assistance Systems (ADAS). These discounts include consumer benefits of ₹75,000 in addition to corporate discounts and exchange bonuses.

The markdowns extend to other popular models in Tata's range. The Tiago and Tigor have seen price reductions of ₹80,000. Both models are powered by a 1.2-litre petrol engine and are available in CNG versions, with prices ranging from ₹5.60 lakh to ₹8.95 lakh. The Altroz hatchback is now more affordable by up to ₹45,000, featuring three engine options including a turbo-petrol variant. Its price bracket is set between ₹6.60 lakh and ₹10.75 lakh.

For those interested in the Punch model, the company has trimmed its price by ₹30,000. This compact SUV shares its petrol power unit with the Tiago and Tigor and is priced from ₹6 lakh to ₹10.10 lakh. The Nexon, which offers a diesel option known for its substantial torque output, has received a markdown of ₹70,000 with its price now pegged between ₹8.10 lakh and ₹15.50 lakh.

Furthermore, the pre-facelift Harrier benefits from discounts reaching up to ₹1.35 lakh while maintaining its performance credentials with a robust 170 bhp diesel engine.

In addition to these year-end incentives, Tata Motors has also introduced the facelifted versions of the Harrier and Safari starting at ₹15.49 lakh and ₹16.19 lakh respectively (ex-showroom prices).

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Tata Motors plans to increase its vehicle prices starting January 2024 due to rising input costs in manufacturing processes. This announcement signals a window of opportunity for potential buyers to invest in a new car before prices go up next year.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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