Adidas shares rally on 'reassuring' pre-close earnings call

Reuters

Published Jan 25, 2024 13:20

MILAN (Reuters) -Adidas shares rose by 5% on Thursday with traders citing good news from a call with analysts ahead of the German sportswear maker's full-year results due in March.

Analysts at Stifel said the call was "reassuring" following recent warnings from peers like Nike (NYSE:NKE) and JD Sports, adding that "the likelihood of a warning looks lower" for Adidas (ETR:ADSGN). On Wednesday, Puma fell around 6% after announcing worse-than-expected guidance for 2024.