Is Alibaba’s Float Doomed To Hit The Rocks?

 | May 29, 2014 08:02

h2 Ahead of Alibaba’s imminent IPO, Colin Cieszynski assesses the performance of previous US technology and social media IPOs.

h3 Within the report Colin discusses:/h3
  • The factors that impact post-IPO trading
  • How Twitter and King Digital Entertainment started strongly but gains were short lived
  • The performance of previous high profile technology IPOs including Google, LinkedIn and Groupon
  • What the future could hold for the Alibaba IPO and whether it’s doomed to repeat the same trading cycle

It has been a tough time for US technology IPOs with King Digital (NYSE:KING) stumbling out of the gate, and Twitter Inc (NYSE:TWTR) going into full retreat, reversing a strong start. This has occurred as part of a broader correction in high flying, high value momentum plays with companies like Facebook (NASDAQ:FB) and Tesla Motors (NASDAQ:TSLA)  also retreating in recent months.

With the huge Alibaba IPO on the way, and Twitter’s first annual meeting coming up, this appears to be a good time to take stock of trading in recent IPOs, and what this could mean for the future.

h3 Post-debut trading trends for new technology stocks/h3

Analysis of previous technology and social media IPOs with high public profiles over the last ten years shows that while shares have often gotten off to a strong start (even Facebook briefly traded above its IPO price on the first day) initial gains and enthusiasm are not usually sustainable for a number of reasons.

First, there is a lot of attention paid to opening day from the media and fans that then drop off. Once leftover demand from the IPO is filled, it becomes another of thousands of stocks available for trading.

Second, there is a quiet period for research following IPOs. Analysts with firms that underwrite the IPO are prohibited by regulation to publish research on the IPO company for a specific number of days following an IPO. This tends to take the wind out of a new stock’s sails for a while until the blackout ends and brokers/analysts are able to get out and drum up interest again.

Third, IPOs are about imagination and projections but trading is about results. Once in the marketplace, a new stock has to report earnings and sales just like existing stocks and needs to deliver on expectations. A heavily hyped and high priced IPO or a big spike in initial trading may create extremely high expectations, raising the risk of disappointment when cold, hard numbers start to come out.

Fourth, the problem is that IPOs are usually undertaken to raise money for new initiatives that can take a while to be implemented and become profitable. This can lead to disappointment with the first few earnings reports. With Facebook, for instance, it took over a year for its mobile advertising offering to really take off, at which point the shares doubled in less than three months.

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Fifth, throughout the first year of trading, the supply of shares steadily increases as shares that had been held when it was a private company come out of lockup, which can weigh on the market at different points in time. It’s not just private shareholder selling that is the issue. An increase in free trading shares outstanding also makes more stock available for short sellers to borrow.

Because of these factors, after an initial flurry of activity on their debut, high profile technology names have then tended to go through a lull period where they drop back in price.

It takes time for companies new to the markets to build a track record, so trading in the days following an IPO can be particularly volatile and can create opportunities to profit from moves in both directions. Eventually, trading tends to be driven by company performance and broad market conditions, just as for more established stocks.

Recent trading in Twitter and King Digital Entertainment is a classic example of how some of these factors impact post-IPO trading.

h3 Twitter IPO update/h3

Twitter (NYSE:TWTR)’s management tried really hard to avoid the mistakes made by Facebook (NASDAQ:FB), leaving money on the table for post-IPO trading and listing on a different exchange. Traders responded positively at first to the IPO, driving it to a big opening day gain and a second big rally in December.

Since the start of 2014 however, reality has set in and Twitter has been falling back to Earth. It’s first two earnings reports were followed by big selloffs as traders took profits against the news, realizing that results couldn’t justify the valuation when compared with other opportunities. More recently, the release of 480 million shares from lockup drove the shares down not only from profit-takers but short-sellers.

To date, Twitter remains above its $26.00 IPO price but as we shall see later, there remains a risk that the stock could go under water in the coming months.